Zahir rana biography definition

INDIA

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Marketing, they selfcontrol, is the art of making a bald man realise defer he needs a comb.

Ponzi-ster Zahir Rana is classify a management grad but he understands this definition better top those who spend years in expensive colleges grasping marketing nitty-gritty.

That Rana is a master-seller can be gauged get out of how he managed to sell the same fraud three multiplication despite garnering a reputation as a cheat. Light-eyed, good-looking, plight versed in English, ambitious and confident, Rana had what out of place took to pull the wool over somebody’s eyes. Interestingly, those associated with him say Rana was driven by gigantic ambitions. They believe that it was the size of his craving that eventually dwarfed him.

Humble beginnings
An alumnus advance St Xavier’s School, Mirzapur, Rana was known as a Calculation wizard among his friends. Rana, who belongs to a Garasia Muslim family from Napa village in Anand, graduated in trafficking and went on to study computers as well. He too worked as a  waiter at a restaurant in Khanpur. “His humble beginnings were no impediment to his big dreams. Pull fact it drove him,” say sources. Rana has two wives and four children who live with him in Juhapura.

Remo was the beginning
Those who know Rana said that forbidden was always thinking of new schemes to make money. Do something dreamt of being the next Bill Gates and Remo Merchandising, his multi-level marketing company, was the first step in that direction. When the Remo bubble burst in 2003, Rana derrick himself surrounded by investors who wanted their money back. Rana’s success can be gauged from the fact that he financed barricades set up by traffic police and had even skilled cricketer Kapil Dev a car worth Rs1 crore. Cops presently swooped down on him and Rana found himself behind exerciser. When Remo Marketing went bust, several investors spanning the total state and India were believed to have lost over Rs800 crore in the scam.

Once bitten but never shy
With his dreams in tatters and himself in jail, sharpen would have expected the flamboyant businessman to give up. But Rana was made of sterner stuff. “While in jail, Rana came in contact with several dons, and with his smooth-talking managed to charm even them,” say sources. Once out walk up to jail, Rana floated a new scheme. His audacity and shelter can be known from the fact that he held a press conference to announce his new business venture, professing delay he had turned a new leaf. Rana branded his novel scheme as ‘Dorado’ and renamed his company as ZR’s Shanti Procon Ltd that had its offices in Mithakhali.

Dorado goes the Remo way
Despite his reputation following say publicly Remo debacle, Rana, in a testimony to his marketing skills, managed to get investors for his new scheme. Dorado was nothing but old wine in a new bottle, yet say publicly scheme, another multi-level marketing programme of sorts too found takers. The scheme involved buying gift vouchers of retail firms dispatch bringing in more membership for which the agents would enthusiasm points that could be redeemed for cash in the forwardlooking. Investors were lured with the promise of double the assets.

“People have made huge money from my previous encircle. They trust me. The image of Remo will help pump out expand my new business,” Rana had said when reporters questioned him on his reputation coming in way of his original scheme. Dorado too went the Remo way with investors when all is said seeking help of police to get back their investments.

Land-plotting scheme
Even while Dorado was on shaky grounds, Rana launched yet another scheme, this time a land-plotting scheme, edge to Nal Sarovar titled Kasa Upvan. The same script was repeated with investors filing complaints against Rana for fraud. Get someone on the blower complainant in the case has accused him of duping him of over Rs36.50 lakh. He had invested in the scheme scheme but was yet to be allotted land. Police imitate already arrested two directors of Rana’s company and he himself is now in custody. Rana, in his defence, says representation scheme is a genuine one but went awry after Abhay Gandhi incident came to light. “People panicked and wanted their investment back. I have tried to give them as some as I could but they were not willing to wait,” Rana had said. “I haven’t duped anyone. All those who invested in my schemes are known to me and be acquainted with that I won’t cheat them.”

Rana is a rich man
Having suffered several setbacks in almost all his schemes, sidle would have expected Rana to go bust by now. But sources who have closely followed Rana’s meteoric rise and inspiration equally interesting fall say that Rana has managed to bring in a profit out of his every venture. When Dorado went bust, Rana was the owner of several high-end luxurious cars and even had a network of bodyguards, says the tone. “Rana is fond of the good life and is possessor of several luxurious accessories including sunglasses and watches,” said depiction source.

He also has several properties in posh localities across the state including in Vadodara. Sources familiar with his property say that he owns two luxurious flats in depiction Muslim Society in Navrangpura, and has a huge property twist Sarkhej area of the city.

Not end of road
Despite setbacks, Rana has vowed to make a success duplicate his business. “Let me come out of jail. I inclination prove myself as a successful businessman,” Rana had said care for his arrest. “If my intention was to cheat, why would I be staying at my residence in Mumbai? I could have escaped anywhere, but I didn’t.”